Illustration
Description
An entire company's brand is sometimes based on an illustration.
Designers often use illustration techniques when designing logo concepts.
Designers also incorporate illustrations when designing other branding items, such as custom icons and graphics for custom services.
For example, instead of writing "phone" on a business card and listing the phone number, a designer would create a phone icon to represent the word "phone" - this saves space and adds an interesting element to the card. Illustrations in branding also create a sense of consistency in the brand identity.
- Photos help increase traffic to your website
- It enhances brand identity
- It helps your customers visualize your product
- Delivers a message effectively without words
